Have a great business idea but no startup capital? Don’t worry — your entrepreneurial journey doesn’t have to end there. There are many ways to launch your own business with almost no money. In this article, we’ll explore business ideas with minimal investment that are perfect for starting from scratch and offer a step-by-step guide for beginners.
What business to start with minimal investment
Some business ventures require less initial spending than others. If you’re just starting out, consider these options:
- Dropshipping;
- Print-on-demand;
- Services;
- Digital products;
- Handmade goods.
Dropshipping
Dropshipping is an e-commerce model where you sell products without holding any inventory yourself. After a customer places an order, you forward the details to a supplier, who then ships the product directly to the buyer. This model allows you to run your business remotely and avoid dealing with storage and logistics.
Keys to success:
- Find in-demand products. Analyze trends on social media, marketplaces, and in search queries.
- Use dropshipping services. Choose platforms with reliable suppliers and clear partnership terms.
- Focus on organic marketing. Before launching your social media accounts, prepare a content plan and a series of short videos.
- Create a simple online store. To start, you can use a website builder with a free trial and connect an import service.

Print-on-demand
Print-on-demand is a model where your designs are printed on ready-made items (like t-shirts, hoodies, and bags) only after an order is placed. The supplier handles production and shipping.
The main advantages include minimal startup costs, no inventory expenses, and the ability to test demand before scaling up.
Service-based businesses
If you’re wondering how to start your own business with minimal investment, offering services is one of the best options. Here, you’re selling your knowledge, experience, and time, not a physical product. You can begin solo and expand your team as your business grows.
Popular areas include:
- Copywriting and content creation;
- Virtual assistant services;
- Social media marketing;
- Consulting and coaching.
You can also combine services with other business models. For example, offer wardrobe consultations and, at the same time, help clients sell their unwanted clothes on online platforms.
Digital products
All you need is a computer and an internet connection to create and sell digital products. Choose a popular topic and package your knowledge into an e-book, online course, checklist, or set of templates.
Digital products scale well: you create them once and can sell them an unlimited number of times. To simplify the process, you can use platforms designed for selling digital content.
Handmade goods
You can turn your hobby into a source of income by selling handmade items through your own website or on marketplaces. Although this model sometimes requires an initial investment, you can significantly reduce costs:
- Start with small batches. Many successful brands grew out of home workshops.
- Use crowdfunding. This allows you to raise funds for your launch without taking out loans.
- Upcycle materials. For example, create jewelry from vintage components or sew items from fabric scraps.
How to start a business with no money: a step-by-step plan
Regardless of the niche you choose, the basic steps are roughly the same:
1. Create a business plan
This is the foundation for managing and growing your project. It helps you assess risks, define goals, and build a clear strategy. For business ideas with minimal investment, clear planning is especially important, as mistakes can be more costly.

2. Find your community
Connecting with other entrepreneurs gives you access to experience and support. Attend industry events, join online communities, or find a mentor.
3. Come up with a name
The name should be memorable, easy to understand, and not limit your project’s future growth. Check if the domain name and social media handles are available.
4. Build your brand
A brand is more than just a logo. Define your mission, values, visual style, and tone of voice. When starting out, you can use free tools to design a logo and a basic brand identity.
5. Launch a website
Even a simple site can become a central hub for sales and customer communication. Depending on your goals, this could be a full e-commerce store, a landing page, or a product showcase with a payment option.
6. Test your idea in practice
If you can’t invest in production, use pre-orders. This approach allows you to get paid upfront while simultaneously gauging audience interest in your product.
7. Secure funding for growth
A business started from scratch can be scaled successfully. Reinvest your profits and, as needed, consider additional funding sources like loans, grants, or attracting investors.


